1. If you were to create a monopoly using one of the four methods discussed. How would you do it? Rate which ones would probably be the best for your company? Please create the table used in the lecture (see the slides).
2. If you were to create a monopoly in a market (that is being the dominant player). What could a good first market to address and why?
The first good market would be in the customization and delivery of dough as this is as close to reaching a blue market as we can get with Dågh. This market would be good as only a few others deliver dough and none offer the possibility of customizing it which therefore would mean that a monopoly could be quickly claimed if the service deems successful.
3. Create a Blue Ocean Strategy Canvas for your company.
